Record it once. Get a clear, illustrated SOP back.
Send a 10–30 minute screen or phone recording of a task being done. We send back a step-by-step SOP with real screenshots, “Done right” checks and a print-ready PDF. An experienced operator reviews every SOP before it reaches you.
Not sure yet? Send us one sample recording and we’ll turn it into 1 SOP free.
Everyone agrees the SOPs should be written. Nobody has time to write them.
In most growing businesses, every person has their own method and nothing is documented. The business runs on memory, habit and hope. When someone leaves, the knowledge walks out with them.
The person who knows the process best is usually the busiest person in the building, often the owner. Asking them to write a 12-page document doesn’t work. Asking them to do the task once while recording their screen takes about as long as the task itself.
You do the task. We do the writing, the screenshots and the checks.
Built for the people who deliver SOPs, and the owners who need them
Advisers, OBMs and fractional COOs
You already sell process documentation to clients: exit planning, business-sale preparation, operations support. Writing it is the slow part.
- Deliver SOPs to your clients under your name. Your cover, your logo, no mention of us.
- Your client records; we write. You keep the relationship.
- One consistent format across every client.
- Partner pricing for regular volume. Ask about partner terms.
Owners stepping back, or getting ready to sell
If the business only works when you’re in it, that’s hard to step away from and hard to sell.
- Get the processes out of your head and into documents your team can follow.
- Find out which tasks still depend on you, with the “only-the-owner-can-do-this” list in the Pack.
- Hand over a task with a link instead of an afternoon of explaining.
- Give buyers or advisers documented operations to look at.
From a 3-minute screen recording to a 4-page SOP
This sample was made from a silent 2:59 screen recording of a staff-directory web app. It uses a demo app with fictional people and places, so you can see exactly what you would get.
Every SOP includes:
- Purpose, who does it, when, and which app or tool
- Numbered steps with real screenshots from your recording, marked “tap here” and “look here”
- Timestamps back to the recording, so anyone can check a step
- Steps seen on screen but not done in the recording are flagged for you to confirm, never guessed
- A “Done right” checklist and “Good to know” notes
- Passwords and personal data blurred
- A print-ready PDF plus an editable Google Doc
Three steps. Your part takes about as long as the task.
Record
Do the task once, start to finish, while recording your screen or phone. Loom, Zoom, your phone’s screen recorder: anything works. Talk through it if you can.
Upload
Send us a share link (Google Drive, Dropbox, Loom or similar) and tell us who will follow the SOP. We don’t need your logins.
Receive
Your illustrated SOPs arrive as a PDF and a Google Doc, reviewed by an operator. Pilot SOPs are delivered within 5 business days. One round of revisions is included.
Start small. Judge the quality. Then scale up.
Pilot
- 3 processes, one recording each
- Delivered within 5 business days
- PDF + Google Doc for each SOP
- 1 round of revisions
Pack of 10
- 10 illustrated SOPs
- Plus an “only-the-owner-can-do-this” list: the tasks that still depend on one person, so you know what to hand over next
- PDF + Google Doc for each SOP
- 1 round of revisions
SOP Care
- Process changed? Re-record it and we update the SOP
- New SOPs added every month
- The monthly allowance is agreed with you before you start
Prices in US dollars. Malaysian clients can be invoiced in MYR.
Buying SOPs for your clients? Ask about partner and white-label terms.
Honestly, here’s your side of the deal
- One recording per process, 10–30 minutes. Do the real task, start to finish. Leave nothing out because “everyone knows that bit”.
- Narrate if you can. Silent recordings work (our sample was silent), but saying why you do a step is how the judgement calls end up in the SOP.
- Tell us who will follow it. The role, and anything they must never do.
- Use test data where you can. If real customer or staff data appears, tell us and we blur it.
- About 15 minutes to review each draft, and one set of corrections.
What we can’t do
We document what your recording shows. If a step happens off-screen, or a button is visible but never used, we flag it for you to confirm instead of guessing. If something only lives in your head, say it out loud in the recording, or it won’t be in the SOP.
Reviewed by an operator, not just generated
AI helps with the first draft. Then SK Goon reviews every SOP. He spent 16 years running retail operations, including growing a Converse dealership in Penang from RM500,000 to RM5 million across four outlets, and the last 6 years as a business systems consultant.
He has systematised some of Malaysia’s most complex consignment retail operations, and documented SOPs that client teams adopted. He knows the difference between an SOP that reads well and one a new hire can follow on a busy Monday.
Results from SK’s consulting work with a multi-brand consignment retailer in Malaysia. On a separate engagement with a Penang SME, 3 departments were systematised and their SOPs documented and adopted.
Questions people ask first
Is my recording kept confidential?
Yes. Your recordings and SOPs are only used to make your SOPs. We blur passwords and personal data in every screenshot, and an NDA is available if you need one before you send anything.
What tools can I record with?
Whatever you already use: Loom, Zoom (record yourself sharing your screen), your phone’s built-in screen recorder, or a phone filming a physical task. If we can see it, we can document it.
How long should a recording be?
10–30 minutes per process works best. Shorter is fine for a simple task; our sample came from a 3-minute recording. For a long process, split it into one recording per job.
What format do I get?
A print-ready PDF and an editable Google Doc for every SOP. Notion is available on request.
What if something is wrong in the SOP?
One round of revisions is included. Send all your corrections together and we update the SOP. Steps we couldn’t confirm from the recording are already flagged, so you know where to look.
Can I sell these to my clients under my own brand?
Yes. That’s what the partner option is for. We can deliver SOPs with your cover and logo and no mention of us. Ask about partner terms.
Do you need access to our systems?
No. We work only from your recording. We never ask for logins.
How do I pay?
Request a pilot below and we’ll reply with the details and an invoice. Prices are in US dollars; Malaysian clients can be invoiced in MYR.
Request a pilot, or try one SOP free
Tell us what you want documented. This opens your email app with everything filled in, and nothing is sent until you press Send.

